WORM is working on a new imprint statement [Impressum] that takes the European Data Protection Board guidelines (November 2023) on the scope of Article 5(3) of the e-Privacy Directive, the so-called ‘cookie rule’, and the Google Consent Mode V2, (required to continue measuring data with Google Ads and GA4) into account.
For now please refer to our contact page and our privacy policy https://worm.org/about/worm-privacy-policy/
A website imprint is a statement that provides certain legal information about the website owner, such as their name and address, as well as information about how the website is operated and maintained. In some countries, website imprints are a legal requirement, and failure to include one can result in fines or other legal consequences.
A website imprint, also known as an “imprint” or “legal notice,” is a statement that provides certain legal information about the website owner and the website itself. The legal requirements for website imprints vary by country, but in general, they are designed to ensure transparency and provide a way for website visitors to contact the website owner with questions or concerns.
In the European Union, website imprints are required by law under the General Data Protection Regulation (GDPR). The GDPR requires website owners to provide certain information, including the name and address of the website owner, the purpose of the website, and contact information for the website owner or their representative. The GDPR also requires website owners to disclose information about how they collect, store, and use visitor data, as well as how visitors can exercise their rights under the GDPR.
In general, website imprints should include the following information:
- The name and address of the website owner or operator
- Contact information for the website owner or a representative, such as an email address or phone number
- Information about the purpose of the website and the services or products offered
- Information about how visitor data is collected, stored, and used
- Disclosure of any third-party services or partners used by the website, such as payment processors or analytics providers
By including this information in a website imprint, website owners can ensure compliance with legal requirements and build trust with visitors.
From a legal standpoint, website imprints can be required by law, particularly in the European Union where the General Data Protection Regulation (GDPR) mandates that website owners provide certain information to visitors. Failure to include a website imprint can result in fines or other legal consequences. In addition to legal compliance, website imprints can also help website owners avoid legal disputes by providing clear and transparent information about how the website operates and how visitor data is collected and used.
From a practical standpoint, website imprints are important for building trust and credibility with website visitors. By providing information about who is behind the website and how it operates, website imprints can help visitors feel more comfortable sharing their information or making purchases on the website. Additionally, website imprints provide a way for visitors to contact the website owner with questions or concerns, which can be beneficial for customer service and support.
Website imprints can also help website owners protect their intellectual property and other rights. For example, including a copyright notice in the website imprint can help deter copyright infringement, while including a trademark notice can help protect the website owner’s brand identity.
